Apple Developer News on Friday:

As outlined in our App Review Guidelines, pornographic material has long been prohibited on the App Store — this includes apps that generate nudity or sexually explicit imagery, such as “nudification” apps that create sexually explicit images of real individuals without their consent. Apps that host user-generated content are required to filter objectionable material, give users a way to report offensive content, and let users block abusive accounts. Apps containing hidden or undocumented features are also prohibited on the App Store, including apps that misrepresent their purpose during review and only reveal harmful capabilities — such as “nudification” — after approval, a tactic commonly known as bait-and-switch.

And:

We’re committed to keeping bad actors off the App Store, with established processes in place to review and act on apps that violate our guidelines. Last year, we prevented over 150K apps with safety issues from reaching customers and terminated over 193K developer accounts for engaging in fraud and abuse. These violations trace back to malicious actors — in some cases coordinated fraud operations — working to conceal harmful content that only becomes active once an app is approved, and as their tactics evolve, we continue to evolve our own tools and resources to prevent and catch this kind of behavior even faster. We do not hesitate to remove apps, and terminate the developers behind them, when they violate these guidelines.

The three changes to the Guidelines are clear and unobjectionable. I fully support Apple’s push to remove from the App Store any apps (and developers) found to be in violation. But there’s a vast gulf between saying they’ll remove apps and actually removing apps. As proof of their sincerity, I recommend they start with Grok, the most prominent app that generates nonconsensual nudes, but I don’t have any faith that John Ternus will go against Elon Musk, considering the extent to which Ternus and other Apple executives have continued to embrace Musk’s X.